AGRIM : RISING STRONGER, GROWING GREATER
Project Duration : 3 Months
Services Served : Brand Identity Design | Digital Design | Commercial 3D Photography
Embarking on a journey with Agrim Foods, I had the privilege to contribute my expertise in digital design, brand identity, and commercial 3D photography. Agrim, a product line under the esteemed Hulas Khadya Udyog, boasts a rich legacy of over three decades in Nepal’s culinary landscape.
As a digital design aficionado, I delved into crafting captivating visuals that reflected Agrim’s commitment to quality and innovation. From designing striking brand identities to capturing the essence of their products through immersive 3D photography, every element was meticulously crafted to resonate with their discerning audience.
Hulas Khadya Udyog’s dedication to customer satisfaction and cutting-edge manufacturing practices served as a beacon of inspiration throughout the project. Together, we unveiled a digital campaign that not only showcased Agrim Foods’ diverse offerings but also celebrated the rich heritage and forward-thinking approach of Hulas Khadya Udyog.
In the realm of digital marketing, Agrim Foods’ campaign stands as a testament to excellence and innovation, setting new standards for the industry.
Authentic Nepalese Tradition in Design
I planned to design the product packaging authentically, highlighting Nepal’s traditions. The design features women in agriculture, minimalist illustrations of the Himalayas and crops, and women in the kitchen. The details and artwork are deeply inspired by Nepalese traditions. The focus is on showcasing the food culture of Nepal, especially the women and people in the hospitality sector. Additionally, I experimented with colors that best represent the brand, ensuring the product is easily recognizable.
